I was an IKEA fan, at least the first time I found my name on BusinessWeek, I was presented as an IKEA fan. Going to IKEA was the best time for Wendy and I in 1997 and 1998. However, even a hardcore fan like me may no longer enjoy the shopping experience as we grow older.
When we managed to go through all the sections (even when we know all the shortcuts in the maze), we are still very tired. We feel more strongly when we waited the long line to check out. What a huge and successful business they have built in Shanghai! Everywhere is full – restaurant (Sweden Meat Balls) is full, and today’s IKEA almost reaches its designed capacity. That is the reason they now have stores in 4 cities, and planning to open another one in Pudong, near my home.
When we finally got a taxi in the rainy Saturday, Wendy complained: “Why this city is becoming more and more unpleasant? What a nice experience in IKEA, but with increased number of customers, it is just so painful to go there.” She is very true. Shanghai is becoming more and more crowded these days.
Yifan Fell Asleep in IKEA
The highlight of the trip was Yifan fell alseep in IKEA. He lean his head toward and Wendy and quickly, he fell asleep. Thanks to IKEA’s “Help yourself” Policy, I found a big bed, and put Yifan on the bed.
He slept so sweet, and so deep! I was with him for about 30 minutes. There are many customers there. They were generally very surprised to find the little boy sleep sweetly on the bed. Some thought it was a toy boy, and when they found out it is real, some shout out. Sometimes, even several people gather before Yifan and saw him sleep. I am a very proud father. At this time, I just found out people generally loves children, especially infants. They also feel sweet when they saw Yifan.
P.S. My rule of thumb: 100% of women or 30% of girls show interest in Yifan when I bring him out. 30% of men, and 0% of boys show interest in Yifan. Well. It is not because of Yifan (a boy). I would say, generally, females are more interested in infants, or children. This is the finding of my 5 months of fatherhood.