For a lot of services, especially the Internet services, and new technology, “it works” is the highest possible standard, not the basics.
The other day, I chatted with my friend in Google, and he asked me what is the future of eCommerce in China, and is there any new model that they need to follow.
My guess is, for the eCommerce to work in China, we just need to make some services work, and not neccessarily to be a new model.
If a website does not ask so much useless information and people can simply buy from an eCommerce site without all the hassle, why eCommerce haven’t become so popular?
If online payment works, so when people want to pay, they can pay, that is a huge drive.
“It simply works” is a very high standard to archive. Check out the website offering second car service. Can they really sell? Look at the classified site. The simply question is, can I get a cheap apartment or second hand there, without checking many spam listing?
Google simply worked, Craigslist simply worked like a magic, and Paypal just did one thing that it promised – to send money safely to your friends’ account, nothing than that.
If you build a service that is simply working, that will spread like wild fire.