Cash on Delivery Still Preferred
By Jian Shuo Wang on 2006-10-22 23:20 · BanksGot an email today asking me whether he has successfully booked air ticket via elong.net. The question was, he was not asked for details of credit card information (such as credit card number, holders name) while the system just reported the hotel and flights were booked successfully. He thought it was strange and want to confirm whether he booked it or not.
I checked elong.net and found out it may be a common question for people using websites in China.
Cash on Delivery Still a Good Collection Model
On the checkout page of elong, they have two options for getting the ticket - one is Deliver to door, the other is self-pickup. To deliver the paper ticket (may not be necessary now), they send a person to the address you specify. For the pickup, you have to go to one of their two offices in Beijing to get it.
For the payment, there is only one option: cash on delivery. That means, you have your cash (please note, cash, instead of credit card) ready, and when they deliver the ticket to you, or when you pickup your ticket at your counter, you pay the cash.
Cash on delivery is still a mainstream payment method for flight booking sites like ctrip.com, and online book store dangdang.com (joyo.com is almost over after acquired by amazon.com).
Obviously these two methods are not suitable for people outside China. However, it is a very good way to do business in China. Considering the very low adoption rate of credit card, and even rare of customer acceptance, cash on delivery is a good option. Now, many people have debit cards, but credit cards still have a long way to go.
11 Comments
p.s: Credit card is not widely use in China yet.
I don't use COD for joyo, dangdang and ctrip for more than 2 years.
Credit cards work for me all the time.
They deliver tickets, books to me and I pay with credit card with no problem.
(They even delivered e-ticket once, I don't understand why.
Anyway, I don't need to pay the deliver fee.)
But with Dangdang, it will be easier to use COD since the online payment system works not very well.
I do not use PayPal at all although I work for the Company...
That is very interesting, isn't it?
Online payment is not working well in China, the system is not stable and sophisticated enough and remember all the different pincode troubles me all the time.
Why Ctirp works? - They are not using online banking, they acts as offline merchant as most of restraunt do, when you get the ticket, you sign the confirmation letter and that is it...
Why internet bothers?
foreign people is comfortable at shanghai city.there are many restaurant at shanghai.
shirley
For biz travel, AmEx offers a quite good service as well.